DESOTEC Successfully Enters U.S. Market With CLA’s Guidance

  • 1/24/2025
FirstUSTrailerforMobileFilterDeliveriesOct2024
Organization: Leading provider of sustainable mobile filtration solutions in Europe. Need: Navigate the complexities of expanding a business into the United States. Outcome: A seamless and effective expansion enabling continued ecological initiatives.

Understanding the situation

DESOTEC has always been driven by its mission to create a cleaner, greener world for all. The company’s founders developed innovative, sustainable, mobile filtration solutions designed to purify both liquids and gases in production or waste streams.

This commitment to environmental protection and positive ecological change has been the cornerstone of DESOTEC’s operations across various industries. With a strong entrepreneurial spirit, the team decided to expand their reach across the Atlantic in 2023.

However, entering a new market, especially one as complex as the United States, presented numerous challenges, including regulatory compliance, market entry and strategy, taxation, cultural differences, and logistics.

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Exploring the challenge

Understanding and effectively entering a new market requires local knowledge and strategic planning. CLA provided market research and strategic advisory services to help DESOTEC understand the competitive landscape, customer preferences, and market opportunities in the United States. CLA’s approach included purchase price accounting and valuation, tailored to DESOTEC’s specific business model and goals.

CLA also helped DESOTEC set up robust operational and logistical frameworks. This includes advising on supply chain management, setting up distribution channels, enhancing operational processes, and selecting and implementing appropriate technology and systems.

"We’re building, we’re hiring fast, we’re acquiring new customers, and we’re investing a lot of capital into the organization," says Mathias Meersseman, CEO of DESOTEC North America. "We’re lucky to have someone like CLA help us with that acceleration."

Achieving results

With CLA’s guidance, DESOTEC successfully managed the complexities of its U.S. expansion. The collaboration put the right policies and procedures in place from the outset, avoiding potential penalties, fines, and lost revenue.

This strategic alliance allowed DESOTEC to focus on its core mission of providing sustainable filtration solutions while rapidly growing its North American presence. The result was a smooth and efficient expansion, enabling DESOTEC to continue driving positive ecological change on a global scale.

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