Fresh brand platform reflects CLA’s commitment to serving the heartbeat of the country – the local businesses, nonprofits and entrepreneurs powering our communities
CLA (CliftonLarsonAllen LLP) announced the launch of its new brand campaign, “Right there with you,” which highlights how CLA’s advisors deliver meaningful support to the businesses, nonprofits, government entities, and entrepreneurs powering our communities – the heartbeat of the country. By being present in local communities, attuned to clients’ unique challenges and committed to the people moving them forward, CLA’s advisors are positioned to help clients navigate change, seize opportunity, and build what comes next.
Unlike traditional firms operating from distant headquarters, CLA’s advisors live and work in the communities they serve, giving them a firsthand understanding of the people and organizations driving the country forward, while accessing the resources of a national firm to deliver advice that is personal, relevant, and built on trust.
“Our promise is To Know You and to Help You, which means we take the time to listen to our clients and clearly understand their challenges,” said Paul Bailey, chief growth officer at CLA. “Our clients don’t experience us as a far-away national firm, but rather as an advisor who understands their business because we live and work alongside them. This campaign shows how proximity and connectivity create real value for clients, showing up in the moments that matter, wherever our clients are building their future.”
The “Right there with you” campaign is the natural next step in its previous campaign, “We’ll get you there.” This new campaign showcases the local relationships that have defined the firm for decades. Through stories, imagery, and voices from across CLA’s nearly 130 locations, “Right there with you” demonstrates how CLA’s people walk alongside clients — celebrating their wins, supporting them through complexity, and helping them navigate change. The message is simple: no matter where clients are, CLA is there, too.
“Our clients are the heartbeat of the communities we serve,” said Becky Bauer, managing director of marketing and brand at CLA. “This campaign brings that truth to life and captures the way our people show up not just as advisors, but as neighbors, colleagues, and problem solvers. It unifies our diverse services under a single idea that our commitment is local, our capabilities are national, and we’re right there with you to help you move forward.”
The campaign will launch with a focused media blitz that includes national cable, homepage takeovers, premium business publisher placements, and high-impact digital in Entrepreneur, Forbes, and The Wall Street Journal. The campaign will also be featured on streaming placements during the 2026 Winter Olympics on NBC, Peacock, and YouTube. For more information about CLA and the “Right there with you” campaign, visit With You: CLA (CliftonLarsonAllen).
About CLA
CLA exists to create opportunities for our clients, our people, and our communities through industry-focused wealth advisory, digital, audit, tax, consulting, and outsourcing services. With nearly 9,000 people, more than 130 locations, and a global vision, we promise to know you and help you. CLA (CliftonLarsonAllen LLP) is an independent network member of CLA Global. See CLAglobal.com/disclaimer. Investment advisory services are offered through CliftonLarsonAllen Wealth Advisors, LLC, an SEC-registered investment advisor.