Think Like a CEO with Chris Salierno, DDS

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  • 9/25/2020
  • Neenah, WI

Dental practices have been able to thrive as small, independent businesses. However, there are a number of economic factors today that are threatening the way our practices have traditionally operated. With the looming threats of increased competition and decreasing revenue, dentists will benefit from learning how to think like a CEO. In this workshop, Dr. Salierno will educate attendees on how to use popular management models to reimagine their businesses. Participants will complete worksheets and discuss specific strategies for their own practices.

Chris Salierno, DDS, is the editor-in-chief of Dental Economics and a general dentist from Long Island, New York. He graduated from Stony Brook School of Dental Medicine in 2005, and has since served as the national president of the American Student Dental Association, chair of the ADA New Dentist Committee, and as president of his local dental society. Dr. Salierno lectures internationally on clinical dentistry, practice management, and leadership development, and his material can be viewed on his blog, The Curious Dentist. In 2017 he became a chief development officer with Cellerant Consulting Group.

At the end of this session, you will be able to:

  • Develop a unique business model, including considerations like customer segments and value propositions
  • Apply business management models to the modern dental practice
  • Identify weak systems and strategize ways to strengthen them
  • Increase case acceptance with proper presentation

Who should attend

This session is designed for dentists and dental practice owners, office managers, and staff.



8 – 8:30 a.m. — Registration
8:30 – 10:15 a.m. — Session
10:15 – 10:30 a.m. — Break
10:30 a.m. – noon — Session
Noon – 12:30 p.m. — Lunch
12:30 – 3 p.m. — Session
3 – 5 p.m. — Networking social


Bridgewood Resort Hotel & Conference Center
1000 Cameron Way
Neenah, WI 54956

Please register by September 22, 2020.


$150 for dentists
$25 for staff

After submitting the form below, please click on the appropriate link.

Event Cancellation, Substitution and Refund Policy

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CE: 6 hours lecture, subject code 550
Prerequisites: Experience working in a dental practice

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